This project is a conceptual automotive campaign built around a luxury performance vehicle. Combining a commercial and a series of posters, the project explores the clean, detail-focused visual language often seen in modern car advertising.

The commercial highlights the vehicle through studio lighting, close-up product shots, and an X-ray engine reveal, while the posters extend the campaign across static media. Together, the deliverables present both the design of the car and the engineering behind it.

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Autodesk Maya, Arnold Render, Adobe After Effects

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October 2025